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- 37articles · 30d
- 11+ hour agolatest article
- Aug 18, 2026earliest in window
- 89%with images
- 346avg words
- Fashion & Beauty 30
- Arts, Culture, Entertainment & Media 19
- Economy, Business & Finance 16
- Beauty & Fitness 13
- Shopping 13
- News 5
- Medical 3
- Business & Industrial 2
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News
Dedcool is betting on a $1 million NYFW pop-up, OOH blitz to break through the crowded fragrance landscape with new launch
11+ hour, 26+ min ago (345+ words) What does it take to successfully launch a new SKU into the heavily saturated fragrance market? To launch its newest scent on Monday, September 14, Dedcool is betting on a New York City OOH campaign that includes a $1 million pop-up on…...
Mary van Praag doubled Milani Cosmetics annual sales to $250 million in five years. Now she’s ready to double them again.
4+ day, 10+ hour ago (298+ words) Last chance: Secure your pass to Glossy Pop NYC | Sept. 11 This is an episode of the Glossy Beauty Podcast, which features candid conversations about how today’s trends are shaping the future of the beauty and wellness industries. More from the…...
Beauty Briefing: Why the Estée Lauder Companies is moving some of its biggest brands to Shopify
6+ day, 11+ hour ago (530+ words) Last chance: Secure your pass to Glossy Pop NYC | Sept. 11 This week, I checked in on the Estée Lauder Companies’ integration with Shopify as it seeks to make its operations more nimble. Additionally, Sephora makes the move to TikTok Shop,…...
Beauty Briefing: Byredo’s growth ambitions are taking it to Sephora
2+ week, 6+ day ago (964+ words) This week, I checked in on Byredo’s expansion to Sephora U.S. stores and what it means for the niche fragrance category. Additionally, Vacation welcomes a new CEO and Nordstrom is testing same-day delivery for beauty shoppers. Byredo is coming to…...
How Boka is winning Amazon with a beauty marketing playbook
3+ week, 9+ hour ago (687+ words) Boka, the 10-year-old oral care brand, is breaking away from the quickly growing pack of disruptors hoping to usurp the category’s longtime incumbents like Crest, Listerine, and Colgate. Other skin-care-adjacent ingredients used by Boka include vitamin C, hyaluronic acid and…...
Jo Malone and Tom Ford are 'billion-dollar brands,' ELC reports
3+ week, 5+ day ago (259+ words) On Wednesday, the Estée Lauder Companies reported a 5% sales growth for the fiscal year 2026 to $15 billion. The beauty giant attributed that uptick to the success of its “Beauty Reimagined” turnaround plan, unveiled in 2025 in reaction to declining sales. With that…...
Maisonette is launching a tween vertical, foregoing social ads targeting kids
3+ week, 5+ day ago (302+ words) The children’s retailer Maisonette describes itself on its online homepage as “clothes and decor for kids and babies,” and the media has called it “the Net-a-Porter for kids.” Now, the company is taking a big bet on a new vertical:…...