4+ day, 13+ hour ago   (170+ words) Also: How CGs like Unilever, P&G, Coca-Cola, Colgate-Palmolive establish strong foundations for scalable AI By upgrading these capabilities, Arc’teryx expects to optimize its inventory management and align planning decisions across the business to more quickly react to changes in…...

4+ day, 13+ hour ago   (150+ words) Grocery retailers make most of their margin on promotions, largely funded by vendors. But your AI sees the shelf and the calendar, not the trade dollars behind them. That's half the deal, and on $500 billion in trade spend, it's where…...

4+ day, 14+ hour ago   (438+ words) AI is increasingly becoming a go-to assistant during the holiday shopping season, according to new research from PwC. The company just released its Holiday Outlook 2026 report, finding that while overall spending might be more reserved, gift spending looks resilient, projected…...

1+ week, 3+ day ago   (173+ words) As algorithms evolve trade promotion, pricing models and shelf-space decisions, the CPG industry faces a critical question: Is AI making marketers less important? At the 2026 Consumer Goods Sales & Marketing Tech Summit, Sam Wong, senior director of data and AI at…...

1+ week, 5+ day ago   (945+ words) As artificial intelligence capabilities evolve, so does the remit for consumer goods tech executives tasked with scaling efforts — moving beyond small trial phases and toward enterprise-wide adoption. Moving past AI exploratory use cases to full-scale adoption relies on strategic alignment,…...

1+ week, 5+ day ago   (220+ words) That gap is not really a technology problem; it is an information design problem, and it is quietly slowing growth in three specific ways. Most consumer goods companies already have the data a frontline worker needs. It just lives in…...

2+ week, 5+ day ago   (720+ words) Most CPG leaders are no longer debating whether to invest in revenue growth management (RGM). The harder question is why so many transformations take longer, cost more and deliver less than promised. Conversations with CPG leaders and practitioners point to…...

2+ week, 5+ day ago   (313+ words) Dairy and cheese producer Schreiber Foods, which partners with manufacturers, retailers, distributors and restaurants around the globe, is installing agentic AI capabilities across more than 40 locations on five continents to support sustainable growth and drive innovation. The company is working…...

3+ week, 1+ day ago   (207+ words) Gartner is encouraging chief procurement officers (CPOs) to treat AI as a dedicated category management domain rather than merely another IT procurement function. With AI embedded in services, infrastructure and software, CPOs can play a critical role in shaping how…...

3+ week, 2+ day ago   (327+ words) Henkel, which has a consumer goods arm that manufactures such brands as Loctite, Pritt and OSI, is tapping into an agentic chemistry-native AI model called Ask Albert. It can parse through scientific data and execute research tasks within enterprise R…...